Auto Dealer People is an Automotive Social Network for auto dealers, dealer personnel and allied and finance industry partners.

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Sarah Drury posted a blog post

Tips for Gaining Credibility and Lowering Sales Resistance with Customers!

Gaining credibility with your customers is essential  to striking up chemistry. If you earn your customers trust then you can lower their sales resistance and in turn earn their business. Here are just a few simple things you can do to gain credibility with your customers.1. Ask your customers to look up your dealerships online reviews.This is especially good to practice with internet leads or phone ups. Depending on where they are at in their shopping process, there is a good chance that they…See More
15 hours ago
Paul Potratz posted a blog post

How to Optimize for Voice Search

It's not enough to think about optimizing for desktop and mobile anymore. With voice search, Siri, Google Now, and Cortana are just the beginning.By the time we reach 2020, over 50% of daily searches will be through voice searches. So how can you optimize your business and brand to get ahead of the curve? Watch this week's Hard Facts with Samantha for more info.We’d love to hear what you have to say. Comment below and follow us on Facebook.Website:…See More
22 hours ago
Eliana Raggio updated an event

FREE WEBINAR:: 5 Next Level Video Strategies to Sell More Cars at

October 27, 2016 from 12pm to 1pm
Studies have proven that video added to an email gives a far more emotionally compelling message and video added to a dealer website boosts engagement by providing virtual test drives. In fact, there has been a 220% increase in year over year growth in auto video watch time.So if car shoppers love watching auto videos and car shoppers only visit 1.2 dealerships before buying a car, every dealer should be asking themselves,  “WHAT VIDEO STRATEGIES DO I NEED TO GET SHOPPERS TO VISIT MY…See More
Eliana Raggio liked Eliana Raggio's event FREE WEBINAR: The New Rules of Social Media for Maximum Results in 2017
Eliana Raggio posted events
Eliana Raggio liked Eliana Raggio's event FREE WEBINAR:: From Caveman to Calculator: The 7 Evolutionary Steps to Mastering Digital Spend in Google Analytics
John Sternal posted blog posts
Aaron Hershey replied to Jake C's discussion BHPH what to do after you repo a car and want to sell at your lot
"This depends on your state. Every state is different in regards to repossession requirements.  If you tell me your state I may be able to get you some more information"
Oct 15
Sarah Drury posted a blog post

3 Mindshifts to Improve CRM Use

Let's begin by clarifying what CRM means. CRM is Customer Relationship Management. The strategy of how you will manage the relationship with your customer and therefore the customers experience throughout the vehicle lifecycle. Your CRM tool is just that, a tool to help you manage that relationship and in order to be a great BDC dealership, you must be a great CRM dealership.1. There is no such thing as Sold Follow up.Once a vehicle is sold there is no such thing as sold follow up. The customer…See More
Oct 14
Anthony Tyler posted a blog post

Live in Trend with Car Remote &be Tension Free

In the current scenario, everyone wants to remain updated with latest & hi-tech techniques. If you have a car & you have to open/close your car with key then it may be irritating for you. Forget this old system& live in new style and trend because there are many keyless remotes available for ignition your car & for open /close your car door automatically. There are many companies that offer the service of car remote by which you do not have to open/close your jeep opener &…See More
Oct 12
Jake C posted a discussion

BHPH what to do after you repo a car and want to sell at your lot

I have a bhph car lot. Two companies one for the dealership and one for the finance company. After the customer defaults and the vehicle gets repossessed we send out the default letter. If they dont redeem or want to pay the vehicle off. They go to auction. The ones we want back we bid on and bring back to the car lot. Its now getting to the point where auction fees are getting retarded to do it this way. What does everyone else do? I want to keep it 100% legit. Does it have to stay this way?…See More
Oct 11
Paul Potratz posted a blog post

It's About Damn Time!

Finally. Google has recently wrapped up two new updates. Cross-device remarketing is definitely something that has been needed for businesses. It will now allow you to advertise your products across multiple devices.You might be thinking, “couldn’t we do that on other platforms before?”, and the answer is yes. But now there’s one extra step that is letting businesses tie more consumer information together across devices. Watch this week’s Hard Facts with Samantha to find out what this means to…See More
Oct 7


Detroit News


Blog Posts

Extended Market Strength With Smaller Cars Strength

Posted by John Sternal on April 22, 2015 at 12:39pm 0 Comments

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.


In this week’s report, the Black Book editorial team reports on data trends straight from the auction lanes that may be showing signs of a tired tax season. Comments from the lanes and data show that used vehicle…


Youngest Car Dealer in the US?

Posted by Troy Campbell on April 27, 2014 at 11:53am 18 Comments

My son is 20 yrs old and just got bonded and started his small car lot a month ago. Mistake or success? He was in college and dropped out for the car biz. I taught him about credit and he started building it at 18 and maybe that was a mistake as a father as he would probably be in school still. Thoughts? He seems to be doing things successfully and selling cars. He has not gotten a website just a face book page and it is working. He is a unconventional dealer but maybe the new generation of…


40% of your buyers are Gen Y. Do you know how ro sell them?

Posted by Aileen Crass on September 3, 2013 at 12:10pm 3 Comments

Born in the late '80s and early '90s, Gen Y, accounts for about 21 percent of the total population, and 40 percent of the car-buying population. And this doesn't even account for who they are influencing. They are the most influential car buying population after the baby boom. Not only do they influence other Gen Y buyers, but they also influence their parents.

We have seen an interesting shift in buying dynamics over the past few years. While Gen X turned to their parents for advice…



Posted by CAL HOOKS on August 26, 2013 at 12:47pm 3 Comments










Any suggestions on warranty companies for VW and AUDI

Posted by jeff anthony on June 20, 2013 at 11:58am 8 Comments

I am seeking suggestions on warranty companies who service VW and Audi units. thanks

Secondary Finance Pay Plan

Posted by David Disbrow on April 16, 2013 at 11:30pm 6 Comments

In a new car and truck dealership, what is a good payplan for a secondary finance manager with 3 secondary salespeople under him? Also, how would you pay the salesperson who first greeted the customer?  There always seems to be discord between the primary dept and secondary department. Are there any suggestions to bring harmony to the 2 departments?

Any and all suggestions are welcome

Disclose credit reporting to customers

Posted by Grace Romero on April 9, 2013 at 4:26pm 11 Comments

Hey Everyone.

We just got approved to report with Transunion (2-3 months waiting period for testing)
My question is now that will be reporting do we need to notify customers and is there a certain text/disclousure/law we must include in our notices to our customer?

Not too many resources online for this and any help is greatly appreciated!

Designing Promotions for Your BHPH Dealership - Part 2

Posted by Alan Mosher on March 28, 2013 at 12:09pm 1 Comment

Part 2 - Collections Promotions

As I said in the first part of this series here, properly designed promotions are more fun than advertising. Promotions should involve your employees, your customers, friends, family, neighbors, etc. All promotions should be done in a festive atmosphere. Plan the promotions so that as many customers as possible are…



As a part of Used Car University, LLC, this site is intended for the betterment of automobile dealers and their teams.

While we welcome all members of the allied and finance industry, we expect posts to be helpful, for the purpose of dealer education and informative - not solicitations. maintains the express rights to determine what content is appropriate on this site. Blatant attempts to mass solicit, harass, insult or threaten will not be tolerated, and may result in banning.

Self promotional photos, videos (in reasonable quantities)and blogs are permitted on your own page as long as they are not deemed to be in poor taste, non-factual in claims or nature, or intentionally damaging to other members.

The exchange of contact information and detailing of services offered if requested by a dealer or dealership personnel is certainly welcomed, but any unpaid advertisements about your product or services are otherwise prohibited. Should you have a question about these rules please contact Harlene at DealerStrong dot com in advance.

We thank you and look forward to serving the auto dealer community.


Relatively New Used Car dealer in need of your help!~ I know, I know another one of these posts.

Started by Murad Swati. Last reply by Crystal Ignatowski Feb 24. 11 Replies

First off, just wanted to formally introduce myself and give a little bit of a background as to how I became a dealer.  My name is Murad and I am 28 years old residing in NYC.  I've operated my family's business of automotive repair for the past 13…Continue

Anyone know the bank that finance Rebuit titles

Started by samuel Elijah. Last reply by JOE WELNACK Aug 31. 4 Replies

Hello,We are independent dealer in Nashville Tennessee area, we have some cars on the lot with rebuilt titles but I currently signed up with United Auto Credit, unfortunately they don't finance rebuilt title. Any information will be very helpful.Continue

*Florida Dealer Sales Paperwork*

Started by Billy Wills. Last reply by TAMMY Sep 27. 2 Replies

Hello everyone. I would like to thank anyone who comments to this first and foremost. I am a one week old dealer and have several questions as you might already have guessed. My dealership specializes in classic/vintage vehicles, and I am having…Continue

Anyone use AFC Floor plan financing and increase your Limit?

Started by Chris Williamson. Last reply by Frank Nov 16, 2014. 3 Replies

I was just curious to the process to increase a floor plan limit with AFC?  Anyone have experience on the process and how often you can increase the line.  For example, do they run your credit again? or do they just automatically increase it?  Also,…Continue

Doing your own repos

Started by Jake C. Last reply by Clem Muhammad Oct 6, 2014. 3 Replies

I'm a dealer in Minnesota.wondering if anyone can tell me if I need repo insurance if we are doing are own repos?

Auction Genius

Started by Harlene Doane. Last reply by James Feb 8, 2015. 6 Replies

Took a call from a dealer this morning asking the following questionsIs anyone using Auction Genius? If you are can you please share your experience with us?How do you use it? How effective is it for you? How is the cost compared to the…Continue

Tags: inventory, auction

Why Does Manheim Need Access to ALL information on Your Computer?

Started by Harlene Doane. Last reply by Ted Edwards Jr "TJ" Dec 10, 2015. 9 Replies

I'm completely flabbergasted that Manheim believes they need access to ALL information on my computer.To use several services on their site you are required to use their media player, and although it's not uncommon for some sites to need specific…Continue

Tags: security, manheim

Digital Signatures and Laser Printing

Started by Gabriel Mitri. Last reply by Nancy Long Apr 10, 2014. 3 Replies

Hi Folks, I just opened up a used car dealership here in California and I couldn't be more excited. As I cope with all the crazy feelings and emotions bouncing around my body I'm working hard to offer my customers a great buying experience. In doing…Continue



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