Since its creation in 2009, Foursquare has quickly become one of the hottest social networks to date. With over 10 million engaging and community focused users (as of June 2011) and 3 million check-ins per day, Foursquare has become a staple application on many smartphone devices today.
Location-Based Services (LBS) like Foursquare offer local bussinesses many marketing opportunities. It offers a cost effective way of bringing the online relationships and conversations you’ve fostered to your bussiness' front doorstep. Understanding how to masterfully utilize Foursquare can not only re-energize your social presence it can also greatly enhance your marketing strategy.
In this webinar, "How to Re-Energize Your Marketing Strategy—With Foursquare!", we’ll break down Foursquare’s demographics, discuss why Foursquare might be the right tool for your business and how to effectively utilize every functionality Foursquare has to offer. Oh, and If you’re lucky we’ll also hand you some out-of-the-box ready check-in campaigns to initiate immediately! See you then…
PRESENTER: Jeff Cryder, the Communications and Marketing Director at Lebanon Ford, is also the subject of a Free Whitepaper, "Successful Social Media for Auto Dealers: Lebanon Ford Provides a Roadmap For Best Practices" which is available for immediate download at www.dealersocial.com. He's a recent graduate of Miami University (OH) with a BA in Mass Communications and a minor in Political Science. His Twitter handle is @cryderja. He is also very active on Facebook, LinkedIn and Foursquare. You can get to know Jeff on a personal level on his blog (jeffcrydersmultiplepersonalities) or simply shoot him an email at firstname.lastname@example.org. Jeff has been showcased and quoted in: Automotive News, Auto Dealer Monthly, Ward's Business Dealer and is currently a Community Editor for www.DrivingSales.com. He will also be a speaker at the upcoming Driving Sales Executive Summit (DSES) held at the Bellagio in Las Vegas Oct. 9 through 11th.