I came across this story this morning and thought it was a great illustration of how important good customer service truly is to dealers. Everyone is watching the bottom line more closely than ever
these days, but it's always good to remember that a little kindness can pay off in a big way.http://www.fastcompany.com/1696663/why-is-it-so-hard-to-be-kind
So which dealer would you
be in that situation? How do you make sure everyone in your dealership goes above and beyond for your customers every day?