20 Interesting Things: Foursquare Uses

The Social Media train left the station a long time ago. Stop chasing it. Stop trying to "decide" if its for you.

A new train has been pulling away and it's headed everywhere. Everywhere consumers are that is. It can be in the form of Foursquare, Gowalla, Loopt, Rally Up, Whrrl, SCVNGR, MyTown, Miso, Mopho or Google's geolocation API.

Confused about location? Curious about it's utility? Simply tired of reading stale SM content? Here's a great presentation deck showing 20 excellent examples of brands leveraging location beyond a special for the Mayor. (Credit to: David Stutts - Digital Enthusiast)

What do you think? Interested in your thoughts on location based marketing...

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Comment by Eric Miltsch on June 22, 2010 at 1:30pm
@Fred -

Here's a short PPS I did for a webinar recently: Driving New Automotive Strategies
Comment by Fred Bonebrake on June 22, 2010 at 12:43pm
Good stuff Eric... do you have any info you can send me on how this is being used at automotive dealerships... any info would be helpful... Thanks, again! - Fred
Comment by Rob Hagen on June 22, 2010 at 11:38am
Foursquare rocks but I have a feeling that when Facebook gets in the game, us in the car business will be back to saying Foursquare is a negotiation technique.
Comment by Harlene Doane on June 22, 2010 at 9:57am
Thanks for sharing Eric!

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