All Blog Posts Tagged 'motivation' (21)

Where's your money going?

Could it be time to switch more budget away from paid search on Google to social media? You asked - I listened!



Switching to using only social media platforms for promotions could hurt you in the long run, seeing as Google is a "destination place" for many users. Increase your brand awareness by using both in your marketing campaign!



In this week's Think Tank Tuesday, Paul will answer this question and explain how you can use both Google's paid search feature, multiple…

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Added by Paul Potratz on June 7, 2016 at 3:50pm — No Comments

Defining Your Brand

I'm re-launching my Think Tank Tuesday series next week.  Until then, I've been encouraging business owners, entrepreneurs, and dealerships to watch the last 4 episodes on branding.

How important is a brand? Critical.  Without a brand, your business will lack trust in its followers and won't gain loyal customers or increased sales.

Watch these episodes to help develop your brand and become a successful business!…

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Added by Paul Potratz on May 31, 2016 at 4:58pm — No Comments

Setting up Google User Explorer

Google's User Explorer lets us identify individual users by client ID and isolate data.  That way, we can evaluate the user and identify the path that they're taking so we can better personalize the experience for them.

You can also create segments to narrow down users who performed a certain action or engaged with specific content.  From these discoveries, you can personalize your website based on relevance.…

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Added by Paul Potratz on May 27, 2016 at 10:21am — No Comments

How to Tell Your Brand Story

For this week's Think Tank Tuesday, I interviewed Ray Bleser: owner of Northeastern Fine Jewelry.

Ray introduces a different way that he portrays his brand to instill trust in his customers. Many business owners still use price to advertise their brand; storytelling is a unique method that Ray uses to make sure that he is giving his customers the best service that they've had.

If you're a small business or an…

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Added by Paul Potratz on May 24, 2016 at 11:32am — No Comments

Using Twitter to Grow Your Brand

Use Twitter to its fullest potential! In this week’s Hard Facts, Samantha talks about how you can use Twitter to search for potential customers and engage with clients. Using this resource will ensure that you’re expanding your brand and business.…

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Added by Paul Potratz on May 20, 2016 at 3:30pm — No Comments

Can you create a timeless brand?

What are you doing to make sure your business stands out? On this week’s Think Tank Tuesday, I spoke with Andy Heck about what makes Alpin Haus such a distinct brand.  It’s more than a slogan or the logo that comes with any business. Watch now to see what Andy had to say about branding: …

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Added by Paul Potratz on May 17, 2016 at 2:23pm — No Comments

Using Snapchat in Your Marketing

Are you using Snapchat? On this week’s Hard Facts, Samantha explains how you can tell your story in 10 seconds or less. Snapchat is a major tool that you can use to reach a younger demographic and create a strong brand through social engagement.

Website:…

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Added by Paul Potratz on May 13, 2016 at 2:56pm — No Comments

How do you define your brand?

On this week’s Think Tank Tuesday, my team and I visited Ryan Norris on a production trip to Toyota of Easley.  In that experience, I got Ryan’s interpretation on what makes a brand…and it’s more than just a logo or a jingle. …

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Added by Paul Potratz on May 10, 2016 at 5:13pm — No Comments

How to be... Everywhere!

You have to be everywhere, but how do you maintain everything? Making sure your Yelp, Yellowpages, Facebook, Twitter, Super Pages, and YouTube are all up to date with your correct phone number, address, dealership name, and other important details can become an overwhelming task. Samantha will cover some tips to be everywhere.

If you want a copy of the Quick Tips Sheet, then email HardFacts@ppadv.com…

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Added by Paul Potratz on May 6, 2016 at 9:01am — No Comments

Great Leaders Must Let Go...Sometimes

The people who work at Potratz have shaped us into the brand awareness and engagement agency that we are today.

Potratz is comprised of multiple companies that all work together to form one brand. In this week’s Think Tank Tuesday, I introduce you to the people that Potratz is comprised of and give you one important tip that you should be…

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Added by Paul Potratz on May 3, 2016 at 3:17pm — No Comments

Can Facebook Instant Articles help your business?

Why are Instant Articles beneficial? Facebook provides a guide to Instant Article configuration so that you can use their content management system.



• Instant Articles are 10x faster than traditional mobile web articles

• They’re read 20% more often 

• Clients are 70% less likely to leave the article once they’re there.



Watch this week's Hard Facts now for more info!…

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Added by Paul Potratz on April 29, 2016 at 7:30am — No Comments

What's holding your business back?

How do you see your business growing to meet the changing demands of your customers?

In this week's Think Tank Tuesday, I'm joined by the Director of the Association of Danish Dealers.



Thomas Møller Sorensen addresses the change that is currently needed for businesses in Denmark to remain profitable. As a business owner, insecurity and resistance to change will hinder you from successful new business models.

Can you adjust your current processes to create new successful…
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Added by Paul Potratz on April 26, 2016 at 3:55pm — No Comments

Are you capitalizing on your blog?

Make sure your utilizing your blog to the fullest extent! On this week’s Hard FactsSamantha explains how your blog can not only boost traffic to your website, but also creates demand for your products and services! Watch this week’s Hard Facts to learn about some things you should know before hitting the publish button on your blog that will drastically effect its…

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Added by Paul Potratz on April 22, 2016 at 2:42pm — No Comments

Are New Opportunities a Distraction?

Will new opportunities set you apart from the competition or will they be a distraction? In order for you to stay relevant and grow in your industry, you can't remain stagnant.

In this week’s Think Tank Tuesday, I tell a personal story about a serial entrepreneur that you might want to hear. Watch now for more info.



Comment below for future Think Tank Tuesday ideas!…

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Added by Paul Potratz on April 19, 2016 at 4:43pm — No Comments

A Message from Stan Sher To Get Inspired Through Excitement

https://twitter.com/StanSher

http://about.me/stansher

http://www.linkedin.com/in/stansher83



A message from Stan Sher, the founder of Dealer eTraining and Stan Sher Consulting.  The story and explanation of the message is to let you know that the only way you can continue to grow and be the best is by simply getting excited.  Create…

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Added by Stan Sher on October 7, 2012 at 12:11am — No Comments

Stan Sher Thank you Message to Grant Cardone

http://about.me/stansher

https://www.facebook.com/dealeretraining

https://www.facebook.com/cardonesuccess



Stan Sher of Stan Sher Consulting and Dealer eTraining would like to give a shout out "Thank You" message to the one and only Grant Cardone.  Stan is sporting Cardone posters and gear in order to stay motivated.  The goal is…

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Added by Stan Sher on October 7, 2012 at 12:01am — No Comments

The One That Almost Got Away

The one that almost got away

November 2nd, 2009 | Author: Peter Maxwell



I had only been selling cars about a month. Well that isn’t exactly right, for the past three weeks the only thing I had managed to sell was my boss on not firing me. It was a Saturday morning. The day started well, I actually greeted the first “up” of the day. With all the salesman-like enthusiasm I could muster, I greeted the old guy wandering the lot. “Welcome to the dealership!” I said, “I am Peter… Continue

Added by Peter Maxwell on November 2, 2009 at 5:51pm — 11 Comments

3 REASONS YOUR PEOPLE ARE NOT MOTIVATED by Grant Cardone

The reasons your people are not motivated is not what you may think. I There are three major reasons and the number one reason is the media!

The media's constant 24 hour chaos coverage is destroying the hopes and dreams of mankind and is the main culprit why you find your people not motivated today. The media has a greater commitment to filling your people's heads with negativity than you have in giving them hope, motivation and solutions. I fear… Continue

Added by Grant Cardone on June 20, 2009 at 2:44am — 3 Comments

Read to your kids....managers,salespeople,staff,friends,loved ones.....then your kids again.....and then read it to yourself!

Characters



Narrator

Chicken Little

Henny Penny

Ducky Lucky

Goosey Loosey

Turkey Lurkey

Villain: Foxy Loxy

Narrator: Chicken Little was in the woods one day when an acorn fell on her head. It scared her so much she trembled all over. She shook so hard, half her feathers fell out.



Chicken Little: "Help! Help! The sky is falling! I have to go tell the king!"



Narrator: So she ran in great fright to tell the king. Along the way she… Continue

Added by Craig Lockerd on April 20, 2009 at 8:08pm — 2 Comments

HAVE YOU DONE SOMETHING THAT WOULD QUALIFY YOU AS A SUPER FREAK?

Grant Cardone wants to know if you have done something that would qualify you as a super freak.



Super- exhibiting the characteristics of its type to an extreme or excessive degree

Freak- an ardent enthusiast b: a person who is obsessed with something.



Superfreak the label a person is given when they take actions in business that are extreme and/or to an excessive degree because they are obsessed with creating a certain effect or obtaining a certain outcome. For… Continue

Added by Grant Cardone on April 8, 2009 at 3:30pm — No Comments

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