The automotive social network for dealers and dealership management

December 2009 Blog Posts (20)

Winning Friends and Influencing Word Of Mouth Using Facebook

I just got off the phone with a very nice lady by the name of Mari. She works at Hawkinson Kia and contacted me after reading a few of my posts, she wanted a few tips on how to manage her Facebook account. While we spoke about a few different things she could do to build her fan base there is one tip in particular… Continue

Added by David Johnson on December 31, 2009 at 12:22pm — 4 Comments

Data Feeds

We are now offering data feed service on our free dealership subscription. So if you have a dealership and wish to register with us whether you choose our free service or a paid subscription you can now have your entire inventory added to our website via data feeds.

Contact us for more information at: online.support@eccarconnections.com

Or visit us to register at: www.eccarconnections.com

Look forward to… Continue

Added by Eccarconnections on December 31, 2009 at 12:45am — No Comments

Should the Internet Department Be Abolished? Part 2

I know there is a great interest about this part of our business. Remember everybody, the internet is the new media to advertise our goods. It isn't even that new anymore. Let's be realistic there was a time not to long ago, where the newspaper was the main media for advertising. NOT ANYMORE! FOLKS WAKE UP!!

Everybody has a computer or access to one. Can you guess where the customer is looking at cars not the newspaper!

My point to all this is that the future is the internet and if… Continue

Added by Charlie Hernandez on December 30, 2009 at 10:00pm — 3 Comments

Where did the sales pros of yesterday go?

They went far far away ....professional sales people don't work for minimum wage, and they don't work for 15-18% of the front of any deal. The sales pros that I used to work with were stronger than death and greedier than Midas and everytime their pay plan was penciled back they moved closer to the door. and then finally out. We are getting to the point where (depending upon the store's location and volume) the internet department and the sales department are going to become one in the same.… Continue

Added by Roger Alvey on December 30, 2009 at 9:12pm — 8 Comments

Should the Internet Department Be Abolished? Where are the professional salespeople?

I read an interesting article from Howard Polirer from Autotrader about the lack of performance in the internet department. Why have one? This person stated:"Why not have your entire sales staff have a 100% of exposure with the customer? Jared Hamilton in the same report is the president of Drivingsales.com stated that 10% of your sales staff handles 90% of your customers and it is true. So why have an Internet department? What makes this staff so different from your actual sales staff? Most of… Continue

Added by Charlie Hernandez on December 28, 2009 at 7:24pm — 30 Comments

A Christmas Story Redux

There are some very proud moments for a father. The birth of your child is one. Last Friday I enjoyed another.more... http://blog.bluepointgroup.net/

Added by Peter Maxwell on December 26, 2009 at 3:54pm — No Comments

Looking for Dealerships

Right now participating Dealers can advertise unlimited vehicles including individual photos, descriptions, features, video and map. You can add, edit or remove ads through our easy to use online account management tool. See what vehicles are getting the most views and more.

Also, with ECCarConnections.com you'll get a direct links back to your own dealership website from every ad posted! More ads posted means more links and backlinks that you'll get within major search engines… Continue

Added by Eccarconnections on December 25, 2009 at 4:17pm — No Comments

If you’re looking to promote to automotive products and/or services

If you’re looking to promote to automotive products and/or services at an affordable price and reach more costumers, then look no further. We offer a wide variety of ad locations from banner ads to categorized text ads with details of your company including phone number, address, full description of your company and more.

All advertising spots are unlimited impressions and clicks. All you pay is one flat fee.

Quick price rundown:

Banner Ads start at just $5 a month… Continue

Added by Eccarconnections on December 24, 2009 at 8:19pm — No Comments

What additional workshops would you be interested in at NADA?

What workshops would you be interested in, in addition to the NADA schedule?

I can arrange a conference room and speakers on the following topics:

1) internet marketing: including SEO, social media, etc

2) HR: including wage and hour law, Department of Labor regulations and trends

3) Environmental, Health, and Safety: including anything… Continue

Added by Patric Timmermans on December 24, 2009 at 3:43pm — No Comments

Sources to see the impact of social media

This is just a list of articles from blogs that show the impact of social media today and in the automotive world, I thought you might find some of them interesting.

Can social media make you buy more cars? http://mashable.com/2009/04/19/can-social-media-make-us-buy-more-cars/

OEM Twitter Strategies

http://ow.ly/OhHA

Why social media is… Continue

Added by Caresse Mitchell on December 23, 2009 at 9:41am — 5 Comments

OSHA's Top 10 Most Cited Violations for Auto Dealers

OSHA recently published their top 10 most cited violations for 2009. According to Richard Fairfax, director of OSHA's directorate of enforcement programs, 81 percent of the violations OSHA recorded throughout the year were either serious or willful violations. The number of top 10 violations has increased almost 30 percent over the same time period in 2008.

I though you may find… Continue

Added by Patric Timmermans on December 23, 2009 at 1:00am — No Comments

The Cash Flow Challenge

Cash flow and capital are what drive the profits of the dealers who properly control their BHPH business model. However, sufficient amounts of both are hard to come by in the current economic environment. Increasing average ACV is constantly devouring capital. According to NABD, “in 2008, the average cash in deal exceeded $5,000 for the first time in the last 10 years, according to industry benchmarks.” With more dollars going out for higher ACV vehicles and with down payments remaining static,… Continue

Added by George T. Klinke on December 22, 2009 at 6:05pm — No Comments

Cross dressing crook pulls stick-up at Wharton credit union

No one really needs to make up stories these days because there is enough crazy people around to make for interesting reading.

This was in my Google alerts this morning

Cross dressing crook pulls stick-up at Wharton credit union

Seriously, man if you are going to try to pull off the cross dressing thing, you need some fashion advice.

Added by Harlene Doane on December 18, 2009 at 9:54am — 1 Comment

3 R's -- Relevancy - Reputation - Results

Why Your Service Department Is Costing You Car Deals

December 11th, 2009

It is said that while the sales department sells a customer the first car, the service department sells them the next two. Unfortunately, the inverse of this is true as well, and the service department can just as easily lose sales. It’s not that they do this intentionally; in fact, they have probably maintained the same standards for years - which is exactly the problem.

The market has changed. Consumers… Continue

Added by Ben W. Plymale on December 12, 2009 at 12:51pm — No Comments

Automotive / Factory Sales Incentive and Service Warranty Cliam Year - End Review

To any Automotive Dealership (Domestic & Import) -- anywhere U.S.A.

(Suggested Year End Closing Activity regarding Factory Sales Incentive and Service Warranty claims)

-- Is your Dealership receiving all Factory compensation available?

-- Are Sales Incentive and Warranty claims being submitted in proper manner including

supportive documentation?

-- Have Factory payment been received by Dealership on all claims submitted?

-- Has a Dealership follow up… Continue

Added by Ben W. Plymale on December 9, 2009 at 9:44pm — No Comments

AutoRevo iPhone Sold Another Car

Dealer Websites, iPhone | Monday December 7, 2009 at 10:16 pm Quick story we got in over the weekend I have to share with you guys.

One of our dealers out of Seattle, Washington downloaded our app last week from iTunes. Over the weekend he received a lead while he was out of the office. He jumped into his AutoRevo iPhone and located the lead and since the phone number was right there he simply touched it to make the call. From that simple act of calling the prospect, he sold the… Continue

Added by Greg Duncan on December 8, 2009 at 12:03pm — No Comments

Dealership Advertising Dollars

Dealers: Get More Bang for Less Buck

For service, direct mail coupons still work better than any form of advertising – even in 2009. While consumers have access to all sorts of media, they all have one mailbox and it is located right in front of their house and they check it every day. When you look at the tracking and return on investment you can actually measure with direct mail coupons. It works and you can prove it everyday. Here are five rules to live by when it comes to service… Continue

Added by Ben W. Plymale on December 4, 2009 at 11:31am — 1 Comment

Have you looked at AutoAd lately?

Check us out on You Tube and let us help your dealership drive more leads and sell more vehicles!

AutoAd is an automotive ad agency that specializes in car commercials for the auto industry.

TV, Radio, Print, Infomercials, Media Management.

http://www.youtube.com/user/AutoAdCarCommercials#p/p

Added by Mark Pennison on December 3, 2009 at 7:31pm — No Comments

Great Customer Loyalty Program

Check it out ..... http://www.screencast.com/t/ZDFlZmNiZTUt

For more info call Brandon Rogers - 888-786-6489 - brogers@srppm.com

www.loyaltycash.com

Added by Brandon Rogers on December 1, 2009 at 2:35pm — No Comments

If you are calling biz owners afte 9 am your crazy...

The best time to reach biz owners is between 7 am - 9 before their day starts...

usually the successful ones are having coffee and planning their day - give them a call and set your appoinments you will never see a person with a full calendar looking for money. Make 20 calls every

morning to stay ahead of the competition ...and considering working 6 days instead of 5 an extra day to

give you tha competitive edge.

this is good for times you want to turbo your… Continue

Added by Ruthie Appleby on December 1, 2009 at 12:00am — No Comments

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