All Blog Posts (2,116)

Make Sales Without a Sales Team

Does your business depend on making sales? Watch this video if you struggle with:

  • Finding the right sales team
  • Generating more leads from your website
  • …or you just want to make money!…

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Added by Paul Potratz on May 23, 2017 at 4:33pm — No Comments

Set Up Your Next Event

Planning an event soon? If so, creating a Facebook event can help you get the awareness and RSVP's you're looking for. Whether your event is for work or play, Facebook will be a key factor to make sure your guests show up.

There are a few different ways to leverage Facebook for your upcoming event. Find out how by watching this week's Hard Facts!…

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Added by Paul Potratz on May 19, 2017 at 2:24pm — No Comments

Spring Market is Over!

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…

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Added by John Sternal on May 18, 2017 at 11:26am — No Comments

Jumpstart Automotive Media April Share Of Shopper Interest Report Highlights American Classics & A New SUV

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its share of shopper interest data for the month of April, showing strong gains among domestic OEMs, and that Chevrolet passed Ford as the brand with the most shopper interest during the month (8.9%).

Chevy Gains Top Spot; Other Brands Gain Momentum

During April, Chevrolet’s share of shopper interest increased to 8.9%, up from…

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Added by John Sternal on May 18, 2017 at 11:26am — No Comments

BLACK BOOK SEES OVERALL VEHICLE VALUES INCREASE RESULTING FROM STRONG APRIL AND SPRING SEASON

According to Black Book® data, the average price of a used vehicle for model years 2011-2015 increased in value by 0.4% in April. Cars overall saw an increase in value by 0.7% versus trucks, which saw a 0.3% increase. All vehicles are averaging a 12-month depreciation change of –16.9% entering May.

In April, Sporty Cars performed the strongest, increasing their value by 1.8%. Vehicles in the Sporty Car category include the Dodge Challenger, Chevrolet Camaro, Ford Mustang, BMW…

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Added by John Sternal on May 17, 2017 at 10:33am — No Comments

BLACK BOOK LAUNCHES NEXT GENERATION VALUENGINE COLLATERAL PLATFORM

Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation, residual value forecast, and advanced custom data analytics solutions, today introduced its next generation ValuEngine platform with a new, easy-to-navigate web interface. ValuEngine is a real-time collateral valuation tool allowing automotive industry professionals, lenders, OEMs, and dealers the ability to value their entire portfolio through a secure, on-demand, self-service…

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Added by John Sternal on May 17, 2017 at 10:31am — No Comments

AUTO LEASE CREDIT APPROVALS RATE DROPS HEADING INTO LATE SPRING

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered only a 60.0% approval rate for April, a 20.0% decrease from March (75.0%). A year ago, the approvals rate was 69.9% during the same month.

 

April’s lease credit approval rate took a dip compared to last month (75.5%). Last year’s number for the same month was slightly higher, registering at 69.9%. Following the trend of…

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Added by John Sternal on May 17, 2017 at 10:31am — No Comments

Stop letting people steal your ideas

Ideas are only the iceberg for what's really important in your marketing campaign. On this week's #ThinkTankTuesday, Dan talks about a time that he had a great idea and it didn't end up like he had planned. Watch the video to learn how to protect your brand new ideas! …

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Added by Paul Potratz on May 16, 2017 at 4:44pm — No Comments

[NEW VIDEO] Marketing Tools You're Forgetting

What do you do for a living? Whether it’s marketing or building a business, your business needs clients to survive.

If you’re wondering how to find new clients, this Think Tank Tuesday episode is for you. Click to see number 1 of my top 5 marketing tools that you’re probably not using. 

The best part is? This tool is nearly free. Watch now. …

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Added by Paul Potratz on May 9, 2017 at 4:54pm — No Comments

Start Protecting Your Content

Someone reposted your Facebook video? Now you can take some of their ad dollars.

Facebook Rights Manager has been live for quite a while, but many are unfamiliar with it and how it's constantly trying to evolve to support online content and the rights they have. This week on Hard Facts, learn how to take control of your content.…

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Added by Paul Potratz on May 5, 2017 at 11:45am — No Comments

Exciting news to share!

Proud to announce that Think Tank Tuesday is now on iTunes and iHeartRadio. Subscribe to Think Tank Tuesday and download your favorite episode!

iTunes:

https://goo.gl/mh9aLM

iHeartRadio:

https://goo.gl/45dlRO

We’d love to hear what you have to say. Comment below and…

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Added by Paul Potratz on May 2, 2017 at 1:32pm — No Comments

Start making other people do live videos!

Ready to make your Facebook Live game even stronger? As a business, it’s important to have brand ambassadors or other individuals to help promote your products and content. With this latest Facebook update, you can do just that.

Facebook has given business pages the ability to add individuals as contributors without giving full admin access to the page. This will allow them to go live on behalf of your business page right through the Facebook…

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Added by Paul Potratz on April 28, 2017 at 2:26pm — No Comments

Jumpstart Automotive Media Announces Exclusive Advertising Partnership With CarStory®

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today announced an exclusive ad sales representation agreement with CarStory®, a website and app that matches car shoppers with the right vehicle using patented technology and industry-leading datasets.

CarStory, the automotive brand of big data company, Vast Inc., leverages data and analytics to provide customers the information they need to make educated car-buying decisions.…

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Added by John Sternal on April 26, 2017 at 10:25am — No Comments

BLACK BOOK POWERS ONLINE TRADE APPRAISALS FOR NSIGHTLIVE'S PIONEERING DIGITAL CONTENT PLATFORM

Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and residual value forecast solutions, announced today it will power the online trade appraisal resource for NsightLive, a leading content engagement company that delivers quality leads to dealers through its pioneering Live content platform.

With Black Book’s trade appraisal engine, NsightLive is filling the void for independent auto dealers who currently do not…

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Added by John Sternal on April 26, 2017 at 10:23am — No Comments

Car segments continue to do well

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…

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Added by John Sternal on April 26, 2017 at 10:23am — No Comments

Getting Access to the Best Online Car Brake Pads Store

When there is some noise coming from the car wheels there would be a need to change the brake pads. So a driver who is getting the irritating noise from this place should be thinking of changing the brake…

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Added by Ames on April 25, 2017 at 1:30am — No Comments

Start Tracking Your Results

Do you measure up? We spend so much money on television, radio, coupons, and other broadcasting for our marketing campaigns that we don't have a ton of attribution for.

So how do we track these results? 

On this week's Hard Facts, Samantha is giving you a tip to better measure how your campaigns are performing. By using UTM codes and Google Analytics, you'll be able to decipher where your traffic is coming…

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Added by Paul Potratz on April 21, 2017 at 4:49pm — No Comments

Tips to Find a Reliable Auto Repair Shop

Choosing the right auto repair shop for your vehicle is essential. Most people who own a car, cannot compromise the mobility provided by car with anything else. When something happens to your car, then choosing the right auto repair service to get your car back in running condition is essential. 



Whether you’re looking for BMW or any other car BMW Service Greensboro , it is essential that…

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Added by Eurobahn BMW MINI Mercedes-Benz on April 21, 2017 at 9:26am — No Comments

BLACK BOOK USED VEHICLE RETENTION INDEX FALLS TO 113.0 ENTERING APRIL

Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and residual value forecast solutions, announced its latest Used Vehicle Retention Index figures, with the index listed at 113.0 at the end of March, a 0.8% decrease from the previous month’s mark of 113.9. Click here to obtain a copy of the latest index data.

 

The Black Book Used Vehicle Retention Index is calculated…

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Added by John Sternal on April 19, 2017 at 1:55pm — No Comments

3 Easy Ways to Meet New Customers

It’s time to start getting comfortable with being uncomfortable. So many times we avoid networking opportunities and meeting new people because it can lead to uncomfortable situations.

But, on this week’s Think Tank Tuesday, I give you 3 easy ways you can meet your new and potential customers. …

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Added by Paul Potratz on April 18, 2017 at 4:07pm — No Comments

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