Everyone who does anything with digital marketing knows that Google constantly changes and massages its algorithm to improve local results. In just the last 12 months, Google has come out with 3 major updates (Panda, Venice and Penguin). While many dealerships have been left scrambling and confused in the wake of these changes, Google’s updates have also created great opportunities for those dealers with a strong and diverse online marketing strategy, since most of the changes are targeted at…See More