John Sternal
  • Fort Myers, FL
  • United States
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John Sternal posted a blog post

Michigan Lessees Prefer Foreign Cars to Domestic Cars

Of the lease vehicle being exchanged on Swapalease.com: 91.2% of lease transfers exiting Michigan are domestic vehicles93.7% of lease transfers entering Michigan are foreign vehiclesHere are some other additional trends that Swapalease.com has identified: The Southeastern region of the country imports the fewest luxury vehicle leases from elsewhere in the countryThe Mid-Atlantic region sees the highest average entering monthly payment at $874.65 a monthThe majority of Volkswagen vehicles are…See More
Tuesday
John Sternal posted a blog post

How Did Lincoln's Ad Fare During Grammys?

Lincoln teamed up with blues musician Gary Clark Jr. to produce a series of spots promoting the new 2017 Lincoln Continental. See more of the advertising campaign, as well as a peek at one of the ads here.Jumpstart Automotive Media monitored traffic to its portfolio of automotive sites to gauge shopper interest in the new…See More
Feb 14
John Sternal posted a blog post

RISING AUTO & CREDIT DELINQUENCIES LEAD TO LOWER LEASE CREDIT APPROVAL RATES

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered only a 50.0% approval rate for January, down slightly from December’s level (54.2%). A year ago, the approvals rate was 63.6% during the same month.January’s approval rate was the lowest lease credit approval rate in the past three years. In 2016, the lowest lease credit approval rate was 54.2% in December. In 2015 and 2014 the lowest rates…See More
Feb 9
John Sternal posted blog posts
Feb 8
John Sternal posted a blog post

NEW BLACK BOOK WHITE PAPER HIGHLIGHTS HOW DATA ANALYTICS ARE USED TODAY FOR AUTOMOTIVE

Black Book, a division of Hearst Business Media that provides new- and used-vehicle valuation services and custom data licensing solutions, made available today its latest insights white paper: “Data Analytics: Critical For Driving Today’s Automotive Decisions”. The paper offers an in-depth look at the role data analytics are now playing for automotive professionals, and how they can be used to make more profitable business decisions.…See More
Jan 31
John Sternal posted blog posts
Jan 25
John Sternal posted a blog post

AUTO LEASE DEALS SEE MONTHLY OFFERS INCREASE SLIGHTLY ENTERING THE NEW YEAR

Wantalease.com, the nation’s first online car lease marketplace for new lease deals, reports the latest update on new lease offerings, with prices on most of today’s popular leases increasing slightly entering January. While there are sixteen models being offered for $199 monthly or less, only one (Nissan Sentra SV at $139 monthly) is being offered for less than $150 monthly.The Sentra SV was offered at $109 per month in November, but that vehicle, including several others, have seen their…See More
Jan 11
John Sternal posted a blog post

BLACK BOOK SAW STABILIZATION OF DEPRECIATION TRENDS TO CLOSE OUT 2016; SPRING SEASON BEGINNING TO SEE ACTION

According to Black Book® data, the average price of a used vehicle for model years 2011-2015 depreciated by -2.4% in December. Cars overall saw depreciation of –2.7% versus trucks, which saw –2.3% depreciation. All vehicles are averaging a 12-month depreciation change of –17.3%.In December, Compact Vans saw the largest drop in value at –6.1% on the month, the largest single-month drop of any segment over the last twelve months. Vehicles in this category include the Ford Transit Connect, Nissan…See More
Jan 4
John Sternal posted a blog post

Reports of Increasing No-Sales at Auctions

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…See More
Oct 25, 2016
John Sternal posted blog posts
Oct 19, 2016
Paul Potratz liked John Sternal's blog post Extended Market Strength With Smaller Cars Strength
Sep 9, 2016
John Sternal posted a blog post

WOMEN AND MEN ARE MOSTLY IN FAVOR OF THE TESLA MANUFACTURER-DIRECT CAR SHOPPING MODEL

Swapalease.com, the nation’s largest car lease marketplace, released results of its latest survey asking how interested consumers are to Tesla’s manufacturer-direct model when car shopping. According to the survey results, 67.4% of women and 75.0% of men are “all in favor of it”. The online survey was presented to more than 2,500 consumers across the U.S. from May 10 – May 30, and the purpose was the find out if car shoppers are interested in buying or leasing a car directly from the…See More
Jul 13, 2015
John Sternal posted a blog post

DIVERSE GROUP OF VEHICLES SEEING MONTHLY LEASE OFFERS OF LESS THAN $200

Swapalease.com, the nation’s largest car lease marketplace, reports sixteen lease deals on popular cars and trucks in its Wantalease.com new lease marketplace with monthly offers of $200 or less in June, with six under $160 per month.  Headlining the lowest monthly offer, the Volkswagen Jetta S is listed at $139.00 per month followed by the Chevrolet Cruze LT at $147.00 and the Chrysler 200 Limited at $149.00. Lease deals are offered at 24-, 36-, or 39-months.  Two trucks are offered at $200…See More
Jun 25, 2015
John Sternal posted a blog post

CAR LEASE CREDIT APPROVALS DOWN SLIGHTLY ENTERING JUNE

Swapalease.com, the nation’s largest car lease marketplace, reports lease credit approvals for May were down -11.5% from the month before, with 69.6% of car lease shoppers gaining approval by the bank to proceed with a car lease transfer compared with 78.6% during April. The year-to-date (67.4%) lease credit approval rate in 2015 has performed slightly better than same time a year ago when 65.9% of car lease shoppers were gaining approvals. And despite some continued volatility each month, the…See More
Jun 16, 2015
John Sternal posted a blog post

SubPrime Car Leasing?

Should the auto industry be paying closer attention to SubPrime Leasing? Recent comments from KBB and Autotrader analysts said competition might be encouraging lenders to explore this profile further. But Swapalease.com believes this is a segment that not only offers lower-than-expected risk, but one that could benefit from more leasing options.According to Swapalease.com Executive Vice President, Scot Hall:The strength of the CPO market can absorb more lease activitySubPrime leasing might help…See More
Jun 10, 2015
John Sternal posted a blog post

All Car Segments Declined While Full-Size Vans Increased

All Car Segments Declined While Full-Size Vans Increased   Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. The team of Black Book editors are seeing more signs that the summer slowdown is taking shape. All car segments saw a decreasing change in values this past week, and…See More
May 27, 2015

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Merit Mile
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Director
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http://meritmile.com

John Sternal's Blog

Michigan Lessees Prefer Foreign Cars to Domestic Cars

Posted on February 21, 2017 at 2:56pm 0 Comments

Of the lease vehicle being exchanged on Swapalease.com:

 

  • 91.2% of lease transfers exiting Michigan are domestic vehicles
  • 93.7% of lease transfers entering Michigan are foreign vehicles

Here are some other additional trends that Swapalease.com has identified:

 

  • The Southeastern region of the country imports the fewest luxury vehicle leases from elsewhere…
Continue

How Did Lincoln's Ad Fare During Grammys?

Posted on February 14, 2017 at 10:34am 0 Comments

Lincoln teamed up with blues musician Gary Clark Jr. to produce a series of spots promoting the new 2017 Lincoln Continental. See more of the advertising campaign, as well as a peek at one of the ads here.

Jumpstart Automotive Media monitored traffic to its portfolio of automotive sites to gauge shopper interest in the…

Continue

RISING AUTO & CREDIT DELINQUENCIES LEAD TO LOWER LEASE CREDIT APPROVAL RATES

Posted on February 9, 2017 at 11:31am 0 Comments

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered only a 50.0% approval rate for January, down slightly from December’s level (54.2%). A year ago, the approvals rate was 63.6% during the same month.

January’s approval rate was the lowest lease credit approval rate in the past three years. In 2016, the lowest lease credit approval rate was 54.2% in December. In 2015 and 2014 the…

Continue

Alfa Romeo, Ford, and Kia See Highest Share of Traffic Throughout Super Bowl 51

Posted on February 8, 2017 at 10:32am 0 Comments

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released findings of its annual Super Bowl advertising performance report, which measures the brands that drove the greatest increases in traffic to Jumpstart’s portfolio of publishers during the game.

Jumpstart monitored auto shoppers visiting its portfolio of publishers in a time-trended series to see how traffic fluctuated when ads aired.  

The five brands that drove the highest…

Continue

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