John Sternal
  • Fort Myers, FL
  • United States
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John Sternal posted a blog post

Luxury Cars and SUVs Experience Higher Depreciation Rate

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…See More
yesterday
John Sternal posted a blog post

BLACK BOOK DATA SHOWS MOST VEHICLE VALUES STRENGTHENING FOLLOWING HURRICANE REPLACEMENT ACTIVITY

According to Black Book® data, the average price of a used vehicle for model years 2012-2016 depreciated in value by -0.7%. Cars overall dropped -1.1% and trucks decreased -0.3% in value during September. All vehicles are averaging a 12-month depreciation of -14.5%, assisted by heightened vehicle replacement activity following Hurricanes Harvey and Irma.Four vehicle segments increased in value in September, including Mid-Sized Cars, Sub-Compact Crossovers, Compact Crossover/SUVs and Compact…See More
Oct 12
John Sternal posted blog posts
Oct 10
John Sternal posted a blog post

What Dealers Had To Say About Their F&I Products

Protective Asset Protection, which operates dealer-owned warranty programs / F&I products (DOWC) for auto dealers, recently conducted an online survey presented to 1,500 auto dealer professionals in the U.S. Here are highlights of the results, which you may be interested in for a story: When asked about the biggest challenge with their current F&I products, 29% of dealer respondents said both “too much of an administrative burden, and “doesn’t offer enough margin for the…See More
Oct 4
John Sternal posted blog posts
Oct 3
John Sternal posted blog posts
Sep 26
John Sternal posted blog posts
Sep 19
John Sternal posted blog posts
Sep 12
John Sternal posted blog posts
Aug 30
John Sternal posted a blog post

Insights: Length of Marketing Campaign Impacts Dealership ROI

Jumpstart Automotive Media recently analyzed more than 4,000 Tier-3 dealer digital marketing campaigns that ran in 2016. The campaigns were divided into four categories based on length (1, 2, 3, 4 month lengths). Click-thru rate (CTR), and cost per visitor and cost per visit and was then calculated for each category.1 MonthCTR Rate: 0.06%Cost Per Visitor: $30.58Cost Per Visits: $17.342 MonthCTR Rate:…See More
Aug 29
John Sternal posted blog posts
Aug 24
John Sternal posted a blog post

SWAPALEASE.COM REPORTS DECLINE IN LEASE CREDIT APPROVALS FOR THE MONTH OF JULY

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered just a 54.3% approval rate for July.July’s credit approval rate is showing a decrease from the previous month (68.8%). A year ago the approvals rate was just slightly higher, reaching 57.7%. Overall, this year’s credit approval numbers have been somewhat lower than in years past. This dip in lease credit approvals continues to be attributed…See More
Aug 17
John Sternal posted a blog post

Used Vehicle Depreciation Ticks Up

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…See More
Aug 15
John Sternal posted a blog post

Car Segment Depreciation Level Increases

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…See More
Aug 8
John Sternal posted blog posts
Aug 4
John Sternal posted a blog post

SWAPALEASE.COM LEASE CREDIT APPROVALS REBOUND FROM PREVIOUS MONTH WITH MORE HEALTHY LEVELS

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 68.8% approval rate during June, a significant rebound from May when only 48.1% were approved. The company saw less of an influx of shoppers applying for higher-end luxury leases, which often drives up non-approval rates. So far year-to-date, 62.4% of transfer applicants have been approved, compared to 67.4% the same time last year. A…See More
Jul 27

Profile Information

Company
Merit Mile
Position
Director
Dealership, Allied Industry or Finance Company?
Allied Industry
If Dealership, Franchise or Independent
Not Applicable
Your web site
http://meritmile.com

John Sternal's Blog

Luxury Cars and SUVs Experience Higher Depreciation Rate

Posted on October 17, 2017 at 11:30am 0 Comments

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …

Continue

BLACK BOOK DATA SHOWS MOST VEHICLE VALUES STRENGTHENING FOLLOWING HURRICANE REPLACEMENT ACTIVITY

Posted on October 12, 2017 at 3:16pm 0 Comments

According to Black Book® data, the average price of a used vehicle for model years 2012-2016 depreciated in value by -0.7%. Cars overall dropped -1.1% and trucks decreased -0.3% in value during September. All vehicles are averaging a 12-month depreciation of -14.5%, assisted by heightened vehicle replacement activity following Hurricanes Harvey and Irma.

Four vehicle segments increased in value in…

Continue

SUV Depreciation Increases a Little

Posted on October 10, 2017 at 11:34am 0 Comments

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …

Continue

Jumpstart Announces Partnership With VehicleHistory.com

Posted on October 10, 2017 at 10:59am 0 Comments

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company and division of Hearst Autos, today announced an exclusive advertising sales representation agreement with VehicleHistory.com, an auto research website that provides consumers with free access to the most comprehensive historical data on vehicles in the U.S.

VehicleHistory.com provides consumers with…

Continue

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