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John Sternal posted a blog post

Expensive Pricing Leads to Undesirable Lease Numbers

In a nationwide survey to more than 3,000 leasing drivers, only 12.5% of respondents feel Lincoln is very desirable, while 9% feel the same way toward Volvo according to data compiled by Swapalease.com. Participants were asked to rank their perceptions of certain luxury-type brands including Jaguar, Land Rover, Porsche, Infiniti, Lincoln and Volvo. Porsche scored the highest, with 39.8% of participants saying the brand is very…See More
Thursday
John Sternal commented on John Sternal's blog post Automotive Lease Market Heating Up
"Tom, Thanks for your comment. I know exactly where you're coming from and I've had similar thoughts. The one thing I keep coming back to, though, is just how much demand is still out there and how many people are going to need to replace…"
Jun 11
Tom LaPointe commented on John Sternal's blog post Automotive Lease Market Heating Up
"john - you always have great info. scary thing here is I think banks and manufacturers are getting all wound up setting residuals based on how strong the used car market is TODAY, when the reality is today's market is strong because inventories…"
Jun 11
John Sternal posted a blog post

Retention Rates On Hybrid Vehicles Closing The Gap

The penetration of hybrid and plug-in cars is growing, but ever so slightly. The primary driver today is as much related to the CAFÉ standards causing manufacturers to step forward with these new products, as it is related to pure consumer interest and demand. With there now being over forty hybrid-related offerings and another dozen plug-in vehicles, the overall volume is growing. According to www.hybridcars.com the level of hybrid-only…See More
Jun 7
John Sternal posted a blog post

Automotive Lease Market Heating Up

Lease prices for vehicles on the road showed a mixed bag in May according to listings recorded by national car leasing marketplace, Swapalease.com. Yesterday’s Experian Automotive Finance Report shows leasing at 27.5% and at the highest level since 2006. What are people currently paying on their…See More
Jun 5
John Sternal posted blog posts
Jun 4
John Sternal posted a blog post

Upper Mid-size Cars Not Getting Special Attention In Used Car Market

Here is the latest used car market report from Black Book and Ricky Beggs. The car market average segment change was right in line with the previous four weeks at -$43. The segment with the smallest depreciating change for the week was the Near Luxury Cars at -$25. This segment was the second smallest percentage change at -.22% just behind the Premium Sporty Cars which finished the week at -.11% and -$40. The…See More
May 28
John Sternal posted a blog post

Why Less People Are Planning On Traveling This Memorial Day Weekend

The start of the summer driving season is expected to be a bit of a mixed bag, based on feedback from a Swapalease.com Memorial Day Driving Survey conducted during the first two weeks of May. More people feel that gas prices aren’t negatively impacting their decision to travel compared with last year. However, fewer people plan on traveling during this year’s holiday weekend.How far do you plan to travel via automobile on Memorial Day…See More
May 23
John Sternal posted a blog post

Entry Level Prices Fall As Gas Prices Rise

Here is the latest used car market report from Black Book. Each week as we look at the most recent overall market changes, we are trying to identify any movements or consistencies in the market that will support the dealers, lenders and remarketers in their next steps in business. Is there a segment showing strength or weakness or a changing trend? This past week we saw a…See More
May 21
John Sternal posted blog posts
May 16
John Sternal posted a blog post

Compacts Car Segment Continues To Soften

Here is the most recent used car market report from Ricky Beggs and Black Book. A few months back we talked about the effects on the used auction activity, especially on the physical lanes, when we have a fifth week of the month of auctions. While attending a manufacturer related meeting this past week I had a remarketer say the reason for more no sales during this past week was due to the extra week of activity for the month. We did have several …See More
May 13
John Sternal posted a blog post

Compact SUVs Illustrate Primary Strength In Automotive Market

Here is this week’s Used Car Market from Ricky Beggs and Black Book. As the calendar is about to put April in the history books, one might be wondering how much of the spring market remains. With the various comments from the Black Book survey personnel around the country indicating a more stable market in most cases, the only questionable retention and more hesitant interest was focused around the remarketing of the rental cars. Several reports mentioned …See More
May 1
John Sternal posted a blog post

Lease Pull Ahead Programs On The Rise

Lease pull ahead programs allow drivers to wave their last remaining payments if they agree to immediately buy or lease a new vehicle of the same brand. Are they beneficial to the dealer, brand and customer?With more off-lease volume expected in 2013, manufacturers and leasing companies are leveraging lease pull-ahead programs as a way to massage customer loyalty and keep people in the same brand family. These pull-ahead programs are similar to lease transfer by allowing drivers to walk away…See More
Apr 26
John Sternal posted a blog post

Truck Segment Continues To Increase Value Week After Week

Following is the latest Used Car Market Report from Black Book.  It seems that price is the value driver in the market information from this past week. There have been reporting periods where slightly more Average condition vehicles than Clean were adjusted and generally with more increasing adjustments on the Average condition units. This past week was the strongest example of this. More than 216 Average condition vehicles each day throughout the week were adjusted. Just as impressive, 60% of…See More
Apr 23
John Sternal posted a blog post

Cargo and Passenger Minivans Show Positive Growth Week After Week

Here is the latest used car market report from Black Book. As the editors came back from auctions over the past week their observations and resulting comments indicated that many dealers were not bidding as aggressively, a sign that retail had been slower recently and they just didn’t need to replace previously sold units.There is still enough interest and demand that for the past six weeks at…See More
Apr 19
John Sternal posted a blog post

Study Reveals Cost Of Ownership May Be More Expensive Than Leasing

AAA recently unveiled its 2013 annual study in the cost of ownership for the typical sedan, available at AAA’s “Your Driving Costs” study, which revealed a nearly 2% increase in the cost to own and operate a sedan in the U.S. This report must raise a few eyebrows simply because of the increase in costs. One major…See More
Apr 18

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Merit Mile
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Director
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John Sternal's Blog

Expensive Pricing Leads to Undesirable Lease Numbers

Posted on June 13, 2013 at 10:30am 0 Comments

In a nationwide survey to more than 3,000 leasing drivers, only 12.5% of respondents feel Lincoln is very desirable, while 9% feel the same way toward Volvo according to data compiled by Swapalease.com. Participants were asked to rank their perceptions of certain luxury-type brands including Jaguar, Land Rover, Porsche, Infiniti, Lincoln and Volvo. Porsche scored the highest, with…

Continue

Retention Rates On Hybrid Vehicles Closing The Gap

Posted on June 7, 2013 at 5:03pm 0 Comments

The penetration of hybrid and plug-in cars is growing, but ever so slightly. The primary driver today is as much related to the CAFÉ standards causing manufacturers to step forward with these new products, as it is related to pure consumer interest and demand. With there now being over forty hybrid-related offerings and another dozen plug-in vehicles, the overall volume is growing. According to…

Continue

Automotive Lease Market Heating Up

Posted on June 5, 2013 at 5:16pm 2 Comments

Lease prices for vehicles on the road showed a mixed bag in May according to listings recorded by national car leasing marketplace, Swapalease.com. Yesterday’s Experian Automotive Finance Report shows leasing at 27.5% and at the highest level since 2006. What are people currently paying on their…

Continue

Premium Luxury Cars See Market Improvement

Posted on June 4, 2013 at 4:30pm 0 Comments

Here is the latest used car market report from Black Book. It was an interesting week within the auction lanes. As we looked at the commentary provided by the Black Book survey personnel who spend time on the lanes every week, they were pointing out the interest and demand for SUVs and smaller cars. Another pointed out the need for trucks and their limited offerings. A third even mentioned the focus from many buyers the desire to purchase 3 to 4 to 5 year old…

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