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Chris Kivi's Page

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"Commitment is doing the thing you said you'd do, longer after the spirit you made it in has past"
March 8
I would have to agree, I also have a 6 month email follow up that has specific emails sent to them an I get great response.
February 18
I must be doing better than the average, because I can usually reach 99% of my leads on the first phone attempt. Time is key, I place my first phone call within 5 minutes of receiving the lead. My departments average response time is 4 minutes.
February 12
Vote for pro-business, pro-capitalist Presidential candidates all the way down to the local level. Isn't it funny how Fanny Mae and Freddie Mac crushed the markets with bad loans they guaranteed - causing huge bailouts, yet as of last month they sti…
February 10
We never give up. We have one set of emails for the first 90 days and then we have a long term follow-up process. Generally we will get a response within the first 10 emails. It is not always the one we want but the goal is to formulate a strategy f…
February 10
The rule of thumb is that it takes on average 10 attempts to contact before you will get a response. This can mean email, letter or phone. Like the others here have said you do not want to spam the customer. This should be a process of email and pho…
February 9
As the Internet Sales Manager for a large independent used car dealer, and having been in the car business since the early 80s with 14 years online marketing experience, my philosophy is that you follow up until they ask you not to. I think that in…
February 9
I am not an internet manager; however, I have spoken on this subject for the past two years. When you email a prospect, you should do so with permission. If you "blast" a prospect and the message is not relevant to them, then you have up to seven m…
February 9
Instead of thinking about it as a number of phone calls, look at it as a series of planned contacts. For example, your first contact would be an email. Your 2nd a phone call, 3rd an email, 4th a phone call...1 of these contacts per day. This develop…
February 9
From my experience, there is no giving up on a qualified lead. If the prospect responds to your first few e-mails in some fashion, you have what you're looking for...a qualified prospect! Sometimes you have to coax them into responding using various…
February 9
A discussion started by Chris Kivi was featured
Have you guys seen this? I have started sending quotes along with the TRUECAR price report so prospects can see how aggressive of a quote it is. Sign up is free for dealers and it's a nice tool for me. http://www.truecar.com
February 9
Chris Kivi added a discussion to the group Internet Retailing
Have you guys seen this? I have started sending quotes along with the TRUECAR price report so prospects can see how aggressive of a quote it is. Sign up is free for dealers and it's a nice tool for me. http://www.truecar.com
February 9
57% of leads take 30+ days to buy. It takes 4.27 attempts to contact a lead via the phone. More than ever, people are taking longer from the time they summit a lead to the time they purchase so just because someone "Requests a Quote" doesn't mean…
February 9
2-3 trying to sell, 2-3 on product, then bi-monthly product info to keep my name in front of them.
February 8
A discussion started by Chris Kivi was featured
I am wondering how many emails you send a prospect before you give up on them?
February 6
Chris Kivi added a discussion to the group Internet Retailing
I am wondering how many emails you send a prospect before you give up on them?
February 6

Profile Information

Company
Mike Barney Nissan
Position
Internet Sales Director
Dealership, Allied Industry or Finance Company?
Dealership
If Dealership, Franchise or Independent
Franchise
Your web site
http://www.mikebarneynissan.com
Biography/Work Summary
I head the Internet Sales office here at Mike Barney Nissan, the largest volume new a Nissan dealer within 250 miles of Buffalo.
Favorite Quote
"Commitment... is doing the thing you said you'd do, long after the feeling you made it in has left"
Activities Away From Work
I am a concrete artist, and operate a design studio where my imagination roams freely.
Birthday
July 5

Chris Kivi's Blog

Chris Kivi

EPA Fuel Economy Estimates vs The Real World

Do you trust the Government and your local car dealership? If you do, then no matter where you fuel up, your vehicle should get the estimated fuel economy published by the Federal Government on Window Stickers. That is ONLY if you use gasoline without Ethanol. What the Government isn't telling consumers is costing them billions of dollars a year, and I am hoping you will tell the EPA to change the way they are (un)intentionally misleading the public.

Currently the EPA does not tell the consumer… Continue

Posted on February 14, 2009 at 1:30pm — 1 Comment

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